SEO Strategist

Job Description

We are a full-service digital marketing agency that is innovative, reputable, and privately held. People who work at PM Digital are energetic and highly qualified. Our clients are some of the top online brands in the world, and PM Digital creates some of the best campaigns in the industry!  

PM Digital is looking for a SEO Strategist with 3+ years of SEO experience. In this role, the strategist will take the lead on technical analysis, keyword research, page optimization, competitive analysis, reporting, account management and general deliverable management for assigned accounts.

Clients include The North Face, Union Bank, Burt’s Bees, Steve Madden, Eileen Fisher and many more.

The ideal candidate will have a strong foundation in SEO fundamentals, and be willing to match their expertise with the PM Digital process and philosophy. This person should be comfortable with all aspects of internet marketing, but be passionate about SEO. Also be very organized...this role keeps the day to day life of the engagement smooth. The candidate should be prepared to share their view of SEO and explain previous client or company successes (strategy, process, results) during the interview process.

This position will report to the SEO Director and have frequent interaction with SEO Manager, VP of SEO and other team members.  Position may require less than 20% travel.

Responsibilities:
 

• Analyze, develop and execute strategy as related to SEO
• Manage workflow process of SEO deliverables:
  • Keyword Research
  • Page optimization
  • Link acquisition strategy
  • Technical analysis
  • Competitive Analysis
  • Reporting
• Execute complex SEO deliverables (technical analysis, content strategy, etc.) and other deliverables as needed
• Coach and mentor supporting SEO Analyst on best practices and knowledge transfer
• HTML, php, aspx. jsp coding where applicable
• Client presentation of deliverables
• Manage day-to-day account activity
• Function and flourish working with a team and clients in multiple time zones
• Educate clients on best practices and overall education of SEO
• Stay up to date and transfer knowledge of best practices and latest developments in SEO
• A "Can Do" Attitude
• Be a self-starter
• Confidence
• High Level of Organization
• A Great Sense of Humor
• Be a team player

Skills & Responsibilities

 

• 4-year college degree or equivalent experience
• 3+ years of SEO experience
• Previous digital agency experience preferred
• Previous experience executing SEO campaigns for large brands / sites
• Additional online marketing experience preferred (SEM, social, email, display)
• Experience with keyword research/data mining tools and competitive analysis
• Presentation capabilities and comfort meeting with clients in person and by phone
• Knowledge of HTML required
  • CSS, Java-script, Flash, AJAX and/or other technologies preferred
• Intermediate / advanced Excel skills
• Knowledge of scripting languages (.php, .aspx, .jsp) a plus
• Previous experience with site migrations a huge plus
• Knowledge of Content Management Systems (Wordpress, WebSphere, GSI, Magento) and their impacts to search preferred
• Solid understanding of redirects, user-agent detect scripting, rel=”canonical” tags, XML sitemap feeds and other related technical tactics
• Previous link optimization / acquisition experience
• Understanding web analytics software (Coremetrics, Omniture, Google Analytics)
• Understanding of SEO analytics software (BrightEdge, Conductor, Search Metrics, SyCara, SEO Clarity, SEOMoz, RioSEO)
• Content strategy as it relates to search and the consumer decision process
• Excellent knowledge of search engine criteria / algorithm updates (Panda, Penguin)
• Ability to manage and communicate SEO as a business strategy
• Experience integrating SEO into other marketing channels (SEM, social, display, offline)
• Experience in MS Office suite (Word, Excel, PowerPoint, Visio, MS Project)
• SEMPO (Advanced SEO) certification or equivalent a huge plus

We offer an exceptional base salary and benefits that are competitive and comprehensive.

If you are interested in joining this winning team, apply NOW for immediate consideration!

Salary Details

Location Details

Phoenix, AZ