Public Relations and Marketing Analyst

Scottsdale Community College

Description:

Hiring Salary Range

$45,541 – $59,203/annually DOE

Grade

114

Work Schedule

Monday - Friday, 8am - 5pm
Summer Hours: Monday - Thursday, 7am-6pm

Work Calendar

12 Months

Benefits Summary

Looking for a place to work where you can make a real difference in the lives of over 200,000 college students every year?  Would you like to be part of an organization that adds $7.2 billion dollars to the economy and supports nearly 100,000 jobs in the fastest growing county in the United States?

Come join our team at one of the largest community college systems in the country. Named one of the best mid-sized employers in the nation, which was the only educational institution ranked in Arizona in 2017. “The Maricopa County Community College District (MCCCD) has been named No. 19 on Forbes magazine’s first-ever “America’s Best Employers for Women”, ranking MCCCD among 300 employers across the nation. MCCCD is the fourth-highest ranked educational institution and the only Arizona-based employer named on the list.”

Our employees are our most valuable asset; that’s why at Maricopa County Community College District (MCCCD) we are committed to providing a comprehensive benefits package to meet the needs of you and your family. Being a member of the Maricopa community you are able to participate in a wide range of benefits that gives you flexibility and choice including medical, dental, vision, life, disability, tuition waivers for you and your dependents, and retirement.

Whether you’re teaching, working, or learning - find your purpose. Join our community and make a difference.

Job Summary

Scottsdale Community College is currently looking for a Public Relations & Marketing Analyst. The Public Relations & Marketing Analyst will perform journey level professional, technical and analytical work in promoting District and/or college activities and services through the planning, development and implementation of public relations and social media services.

Essential Functions

40% - Plans, develops, executes and manages organic social media activities for the College, including content development (copy, graphics) and coordinating with other resources; acts as the College “reporter” in seeking out opportunities for social media and participating in events to take photographs/video.

20% - Acts as the main public relations point of contact for local media outlets, including developing story ideas, pitching and placing stories, fielding media interviews, and ensuring consistent positive editorial coverage for SCC.

10% - Writes press releases and/or blog/editorial content; and coordinates with other writing contractors as needed

10% - Acts as a marketing communications generalist in supporting other related projects as needed.

10% - Performs other duties as assigned

  5% - Identifies and develops relationships with local bloggers and online influencers in order to gain coverage for the College as appropriate.

  5% - Participates, as needed, in paid social media activities.

Minimum Qualifications

Bachelor’s Degree from a regionally accredited institution in public relations, marketing, journalism or related field and two years (full-time equivalent) of professional journey level experience in developing and implementing public relations, social media and marketing activities, projects and campaigns.

OR

Associate’s Degree from a regionally accredited institution in public relations, marketing, journalism or related field and four years (full-time equivalent) of professional journey level experience in developing and implementing public relations and marketing activities, projects and campaigns.

OR

An equivalent combination of the conferred degree and directly related full-time work experience as described above sufficient to successfully perform the essential duties of the job such as those listed above, unless otherwise subject to any other requirements set forth in law or regulation, may be considered.

Desired Qualifications

  1. Master’s Degree from a regionally accredited institution in journalism, marketing, communications or related field.
  2. Three (3) or more years’ experience in media relations strategy, demonstrating a deep portfolio of successful social media campaigns and content creation.
  3. Three (3) or more years’ experience of writing and creating content to be published in third party media outlets, demonstrating a deep portfolio of editorial/PR placements.
  4. Experience in developing highly successful campaigns for multiple social media platforms (Facebook, LinkedIn, Twitter, Instagram, Pinterest, YouTube, SnapChat, and more).
  5. Working knowledge and skillset in production artwork supporting social media content development.
  6. Experience with digital marketing/digital content creation best practices (email marketing, SEO, Google Analytics, lead generation activities, etc).
  7. Experience in public relations and marketing in higher education.

Special Working Conditions

Travel to campuses during interview/selection process is at the candidate’s own expense. 

May require prolonged periods of viewing a computer screen

How to Apply

Applicants must submit a cover letter that details how the applicant meets minimum and desired qualifications.

Applications without a cover letter and do not include detailed employment history information will be incomplete and will not be considered.

Please ensure your resume and cover letter provide the following items:

To be considered for this position, please apply online: https://jobs.maricopa.edu/, Search for Job Opening # 313176

Posting Close Date

= This posting has been extended =

Apply on or before September 15, 2019 to be considered.

EEO Information

Maricopa County Community College District (MCCCD) will not discriminate, nor tolerate discrimination in employment or education, against any applicant, employee, or student because of race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship status (including document abuse), age, disability, veteran status or genetic information.

Skills:

Scottsdale AZ

Salary Posted Location
45,541 - 59,203 Per Year 2019-09-09 9000 E. Chaparral Road Scottsdale AZ 85256

 

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